Artist project and book by Ed Ruscha and Billy Al Bengston documenting a performance where they exchanged business cards each had designed for the other at a Bistro in Beverly Hills. The book follows the idea from it's conception through to the presentation of the cards at the restaurant and ending with the artist's and their dates leaving the bistro. Copies of the business cards are stapled to the inside back cover. Photographs of the exchange by artist Larry Bell. Cover features a tipped in photograph of the exchange and is signed on the cover by Bengston and Ruscha. Pages are two hole punched and bound with leather string. Reference: "The Works of Edward Ruscha," Hudson Hills Press, New York, in association with the San Francisco Museum of Modern Art, 1982, pp. 169. No. B7 in Siri Engberg and Clive Phillpot, "Edward Ruscha : Edition 1959-1999, Catalogue Raisonné," Walker Art Center, Minneapolis, MN, and Distributed Art Publishers, New York, NY, 1999, pp. 124.